DIVA Trends Map

A range of technologies from sensors, ICT and robotics drives the digital transformation of organizations. DIVA seeks to analyse the existing Value Chains and identify the opportunities brought by digital technologies to the Agro-food, Forestry and Environment sectors.

Digital Trends Map for the Agro food, Forestry and Environment sectors has been produced, taking into account existing digital value chains as a starting point to identify potentially valuable intersections between digital trends / opportunities and needs / challenges of the forestry, environment and agro-food sectors.

Drivers of changes

Drivers of Change investigate the key global issues driving change in our societies and markets”. (source)

There are a number of drivers shaping the Agrofood, forestry and environment sector, for example, OECD (2010) reported urbanization and climate change as main challenges for agriculture sector. Another study, considered population growth (Maggio et al., 2015) and increased wealth, greater purchasing power, and higher demand for processed food, as pressure sources to the food value chain (Godfray et al., 2010) and for the overuse of natural resources. Finally, globalization has led to a interconnect market and complex trade standards (Cucagna and Goldsmith, 2018).

Urbanization

Urbanization

In 2025, 5 billion of the world’s population will live in towns and cities. By 2050, 2/3 of the population will likely be urban, giving rise to new natural resource management issues.

Natural resource problems will be exacerbated by the growth of megacities of an as-yet unforeseeable size.

Population

Population

In 2050, the global population will have risen to 9.1 billion people. The least developed countries will have the biggest population share, rising from 5.4 to 7.9 billion inhabitants against 1.2 billion in the wealthy countries by 2050. This estimate is up from the last UN published figures in 2004.

Demand Shift

Demand Shift

By the middle of this century, we will watch an increased wealth, greater purchasing power, and higher demand for processed food, meat, dairy, and fish (Godfray et al., 2010).

Climate change

Climate change

The effects of climate change will primarily influence agriculture via alterations in plant growth, with alterations in water availability, nutrient availability, increased temperature and elevated CO2.

Globalization

Globalization

The Agrofood chain has become long and complex. It comprises of farmers, processors, distributors, wholesalers, traders, purchasing companies, supermarket chains, retailers, and consumers all around the world.

Business trends

To address contemporary agro food, forestry and environment challenges, DIVA TREND MAP seeks to inspire transformative innovations.

6 TRENDS HAVE BEEN SELECTED FOR THE DIVA PROJECT

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